Type of Campaign
What would you like to outcome to be?
What is the key message that we have to communicate?
What is the most important thing to say or show?
What are the most compelling reasons for target market to respond?
(Primary / secondary / specially defined for campaign)
What other important information is required from you to launch this campaign? And when can we expect to receive it?
(Logos, Pictures, Menus)
Platform Selection (Facebook / Twitter / Instagram / LinkedIn)
Paid advertising (Yes / No)
Budget allocated for paid / sponsored posts / advertising
(What is the sequence of messages or post images? Will we run a teaser first? How many and how soon after the launch will we run reminders?)